Every Accomplishment Begins with the Decision to Act

Once you’ve committed to implementing Value Based Pricing (see Step 1 COMMIT), it’s time to get started. Successfully implementing Value Based Pricing requires phasing it in. I never recommend trying to flip a switch. Step 2 PREPARE helps you begin the phase-in. No one succeeds without confidence and that only comes from intense preparation. The … Continue reading Every Accomplishment Begins with the Decision to Act





Pandemic Recovery Profitability Checklist 2021

It’s December 2, 2020. News about the upcoming availability of COVID-19 vaccines is everywhere. Business Owners and Executives are both excited and worried because there are many unanswered questions. Our Profitability Checklist reflects both the likelihood of pandemic impacts for months to come, and optimism that recovery will begin by mid-year. Click here to open … Continue reading Pandemic Recovery Profitability Checklist 2021


Gold Level Inner Ring Bullseye Marketing Sample Plan

Bullseye Marketing is how services companies powerfully market to existing customers and clients. Click below to read the exact plan we use with the clients who choose the Gold Level Inner Ring Bullseye Marketing plan. Bullseye Marketing Gold Level Inner Ring Sample Plan See the complete Bullseye Marketing page here.