How to Overcome Fears About Value Based Pricing
January 11, 2022
What should we charge? Value based pricing vs. time based pricing continues to be an issue as it has ever since the first knowledgeable expert
What should we charge? Value based pricing vs. time based pricing continues to be an issue as it has ever since the first knowledgeable expert
Your knowledge based services firm deserves a profit from every engagement. As the Owner or CEO, you have to be crystal clear in your mind
Services firm owners want to raise fees and often ask me how to talk with clients about them. This is especially prevalent in January. Here’s
The calendar turns to January and companies resolve to change/increase their fees or rate structure. After all, another year has gone by, its time,
“Everywhere I turn there’s advice on making 2022 a better year. But I’m not sure how to choose the real game changer. What do you
The training company CEO challenged me: “We’re already doing everything we can for our clients. How can we make more money unless we raise our
Hourly rates and other time based pricing practices give your firm confidence. They’re simple and straightforward. and once rates are set, every client is charged
“Every month I keep my fingers crossed when I look at the profits on our Profit & Loss statement” the Owner of a web design
Cyber Monday is all about making big sales online the Monday following Thanksgiving. But, you don’t sell sweaters, electronics, or sporting goods, which are all
Ask any marketing expert or advisor and they’ll tell you to learn and follow the 4 Ps of Marketing, or the Marketing Mix: Product, Price,