Is THIS What You Want Your Clients to Believe?
October 26, 2021
What if charging for time communicates to clients and prospects that “We focus on our internal interests above all. When we focus on OUR interests
What if charging for time communicates to clients and prospects that “We focus on our internal interests above all. When we focus on OUR interests
“Pricing Model” means how the firm charges for its services and products. There are two primary options: time based, and value based.* Which Executive Should
Numbers don’t have intrinsic meaning. What would 10 mean to you if you didn’t understand the number 1? Numbers have meaning because you’ve learned context
Creatives, Knowledge-based Professionals, Specialists or SMEs–When your firm factors competitor’s prices into your prices, you’ve chosen the one thing that is guaranteed to kill your
Do you ever ask yourself “Are we leaving money on the table?” Many firms successfully cover their costs and make a profit. And yet—they wonder
Do a search for cost plus pricing and you’ll get 75 million hits. The vast majority of these will state that cost plus pricing is
“How do we calculate the fee that’s commensurate with the value delivered?” That is THE question every services company asks when contemplating the value based
You’ve come to realize that not all clients or prospective clients desire, need, or want the same value, so your firm offers three options: Good,
Profits are the end goal of every company. It’s seems straightforward–if we just focus on profits, we’ll succeed beyond our wildest dreams! We all know
I read a post about how personality assessments create boxes around people. The test or assessment says “I am this or that”—and therefore I must