5 Gifts to Give Your Firm in December
November 29, 2022
December is a magical month! I don’t mean the holiday decorations, the cheery music, and the shopping! I mean the magic of looking both backwards
December is a magical month! I don’t mean the holiday decorations, the cheery music, and the shopping! I mean the magic of looking both backwards
Mel was both happy and frustrated. His company had just recorded the sale that put them $1 million ahead of the past year. In fact,
“I hate being ‘that guy’” The CEO complained to me that every single week he had to nag his professionals to complete their time sheets.
“Susan, you were an Economics professor. What is elasticity of demand and how will it affect our revenue?” This HR consultant read deep into my
I talked with a charming, outgoing couple on Saturday afternoon. They told me they’d had a boat they called “Honey Dear.” They had her for
You take pride that your firm delivers life changing IMPACTS to clients. But…buyers can have reservations. If you give them one option, they wonder “Is
Clients and prospects have needs, wants, and desires. When you understand the differences, and identify which is on the client’s mind right now, you have
“Okay, Susan, I’m committed to adopting IMPACT Based Pricing for my firm. I’ve got the language (see last week’s three steps). How do we turn
“It’s almost New Years, I think I’ll raise my rates on Jan. 1.” “I’m looking forward to the New Year. We raise our rates on
“I stopped in my tracks when I watched the movie Seabiscuit,” said the newsletter writer. Why? Because the blinders racehorses wear made her think of