
Clients want IMPACTs not hours
“Okay, Susan, I’m committed to adopting IMPACT Based Pricing for my firm. I’ve got the language (see last week’s three steps). How do we turn

“Okay, Susan, I’m committed to adopting IMPACT Based Pricing for my firm. I’ve got the language (see last week’s three steps). How do we turn

“It’s almost New Years, I think I’ll raise my rates on Jan. 1.” “I’m looking forward to the New Year. We raise our rates on

“I stopped in my tracks when I watched the movie Seabiscuit,” said the newsletter writer. Why? Because the blinders racehorses wear made her think of

Maurice “Mo” B. hates painful discovery calls! He is the Founder and CEO of a marketing consulting firm and he was eager to adopt

You get ready for work: Morning routine? Check. Clothes, hair, shoes? Check. Laptop or phone? Check Handcuffs? Check. Wait, handcuffs? You know handcuffs. Those steel

A ship in the harbor is safe But that’s not what ships are for. I’m thinking a lot about the pull we feel between being

Do you ever feel cursed? Alarm doesn’t go off, socks or shoes are missing, a great employee or colleague quits all of a sudden. Maybe

What comes to mind when you hear “Labor Day”? I often think “oooh, a day off, long weekend, back to school, end of summer, long

Never underestimate your powers of concentration. Want to eavesdrop on a convo with Dave? Dave: “Susan, we’ve been using hourly billing for years and years.

Big brother is here, but he’s not bringing more revenue. There are lots of frightening things in the world these days. And now there’s one