What if your sales process steps overlook the importance of cash flow to the detriment of the company’s overall health? I’ve noticed that the missing piece from too many sales processes is how to ensure that effective cash flow is an outcome of the sales process you use. What good is high sales volume if you have … Continue reading How Do Your Sales Process Steps Affect Cash Flow?
Does your top line revenue growth strategy specifically call for accumulating cash? In other words, increasing sales–the top line–is not enough. Your sales need to generate an excess of revenue minus expenses, what is known as profit. Not by accident, on purpose! And not minuscule, but substantial. Cash on hand gives the company superpowers! With … Continue reading Accumulating Cash Gives a Company Superpowers
Customers and clients may not talk in terms we owners do, such as how important it is to build healthy relationships with clients. But they behave in ways that make it clear that they care. When a company has healthy relationships with their customers and clients, those buyers will: Post 5 star reviews online Brag … Continue reading Build Healthy Relationships with Clients to Build a Wealthy Company
How do you build healthy relationships with clients? Do you work harder and harder to generate prospects, those initial inquiries about your company’s products and services? After all the content marketing, social media campaigns, networking, SEO and publishing, are you pouring resources into moving prospects through your funnel in the hopes they become customers or … Continue reading Are You Gambling on Prospects or Betting on Clients and Customers?
If your company revenue falls between $2 and $20 million dollars, you’ll want to choose some of these most effective business development strategies to increase revenue and profit. Don’t forget that profit is the point! You may be passionate about your work and eager to help more people (one of Trivers Consulting Group’s commitments this … Continue reading Top Ten Most Effective Business Development Strategies
Profit is defined as the money that is left once you subtract expenses from revenue. So straightforward, right? Profit=Revenue-Expenses As with everything business owners and executives face, profit is not so simple in real life. There are many factors and decisions you make along with way that impact the firm’s profit. Over the years, Trivers … Continue reading The Profitability Checklist 2020
“What’s your superpower?” Have you thought about your answer? It’s come up frequently in business conversations recently and it’s made me think. Is this a meaningful question? What is a superpower? How can one make a difference to your company’s revenue and profit? A Meaningful Question Is “What’s your superpower” a meaningful question? It depends…. … Continue reading What’s Your Superpower?
Did you see what I saw? Once the calendar turned to October 1, everyone was publishing articles about finishing the fourth quarter strong. Or planning for the next year. There’s always good advice buried in these approaches. I couldn’t help but wonder, though, if focusing on business needs, not calendar, would be more useful for … Continue reading Don’t Let the Calendar Control the Timing of Your Business Decisions
“It’s our slow season,” the HVAC company owner told me. “We have to cut prices to the bone in order to keep our guys at work. They’d rather ‘take a haircut’ than lose their jobs.” Owning a company that is affected by seasonal fluctuations in customer demand is very tough. I’ve worked with many, including … Continue reading Are You Begging for Business?