Copy My Pricing Process to Increase Revenue
“I hate being ‘that guy’” The CEO complained to me that every single week he had to nag his professionals to complete their time sheets.
“I hate being ‘that guy’” The CEO complained to me that every single week he had to nag his professionals to complete their time sheets.
“Susan, you were an Economics professor. What is elasticity of demand and how will it affect our revenue?” This HR consultant read deep into my
I talked with a charming, outgoing couple on Saturday afternoon. They told me they’d had a boat they called “Honey Dear.” They had her for
You take pride that your firm delivers life changing IMPACTS to clients. But…buyers can have reservations. If you give them one option, they wonder “Is
Clients and prospects have needs, wants, and desires. When you understand the differences, and identify which is on the client’s mind right now, you have
“I stopped in my tracks when I watched the movie Seabiscuit,” said the newsletter writer. Why? Because the blinders racehorses wear made her think of
You get ready for work: Morning routine? Check. Clothes, hair, shoes? Check. Laptop or phone? Check Handcuffs? Check. Wait, handcuffs? You know handcuffs. Those steel
A ship in the harbor is safe But that’s not what ships are for. I’m thinking a lot about the pull we feel between being
My CPA firm client needed a CTO–chief technology officer. They’d grown to 45 accountants by adding a lot of technology to serve their clients. The
The way I see it, you do not deliver value in every hour of intellectual knowledge work. Not because you’re dishonest or unethical.