Are You Trapped By Certainty about Your Pricing Model?

Adopting Value Based Pricing, which is the only ethical pricing model for services firms, will lead to a complete makeover of the company’s systems and thought processes. It re-shapes everything you’ve been certain about. That’s a great benefit for growth-minded firms and their clients. Certainty can become a trap. Conditions change, and you must be … Continue reading Are You Trapped By Certainty about Your Pricing Model?



Any Chance You’re Engaging in Negative Cash Flow Practices?

I’ve never encountered an Owner or chief executive of a services company who deliberately created a negative cash flow situation. And yet too many companies find themselves sales rich—lots of top line revenue—and cash poor. How does this happen? It likely happens due to one or more of these six negative cash flow practices: Deferred … Continue reading Any Chance You’re Engaging in Negative Cash Flow Practices?