Be the Lexus of Your Industry
April 23, 2024
Lexus ranks first in reliability according to several recent studies of cars in the US. And reliability is the most important characteristic to car buyers,
Lexus ranks first in reliability according to several recent studies of cars in the US. And reliability is the most important characteristic to car buyers,
“We take anyone who comes asking for our help,” Micah told me. “They need a lawyer, we’re lawyers, we’ll do the work.” For 6 years
A long time business owner with a track record of many successes told me he’s planning a pivot. He’ll apply his knowledge and expertise to
You’ve followed your sales training up to the point where you believe you have a solid prospect. They ask for a proposal. You send them
“Susan, I gave my prospect three offers, as you recommended. But they were sort of angry. They told me that they don’t want to pay
My client, a bookkeeper, shared this exchange with me: Client: “I want my monthly financial reports by the 5th of the month.” Bookkeeper: “You’re not
Did you ever carefully paint a room and then feel disappointed? It really doesn’t look much better. Something’s missing. The furniture is outdated, the window
(said one of our clients recently. Here is their story.) “I gathered my 7 associates to tell them our firm was going to adopt IMPACT
Do clients take forever to choose one of your offers? They tell you they’re not ready. They don’t return calls, they ignore your emails. One
You know this—human beings are a bundle of feelings and biases! You can ignore these and put your plans for success at risk. Or you