Good Better Best is Not Value Based Pricing
August 30, 2021
You’ve come to realize that not all clients or prospective clients desire, need, or want the same value, so your firm offers three options: Good,
You’ve come to realize that not all clients or prospective clients desire, need, or want the same value, so your firm offers three options: Good,
I read a post about how personality assessments create boxes around people. The test or assessment says “I am this or that”—and therefore I must
I’ve been seeing a sudden increase is articles, blogs, and podcasts urging every business owner and associate to find their why. If you’re deeply focused
Ed and Diane built and built and built their tax practice until they had more than 2500 tax return clients every year. Talking to them
If you’re not familiar with test and learn, you’re in good company. Most Owners of professional services firms aren’t acquainted with this smart concept that
Ed W. dropped his jaw when his financial advisor told him how much money he’d need to ensure the retirement life he and his wife
Corporate training firm founder and owner Elaine felt frustrated that she could never get her firm’s profit to grow faster than around 3% per year.
When he turned 10 months old, my Bernese Mountain Dog Gabe became completely impulsive and difficult to control on a leash. He loves dogs and
Adopting Value Based Pricing, which is the only ethical pricing model for services firms, will lead to a complete makeover of the company’s systems and
“How can we get our associates to embrace Value Based Pricing? Everyone is so used to living by the demands of their time sheets.” Three