
Disguising Hourly Billing is Still Hourly Billing
Too many professional and Business services firms struggle with Value Based Pricing: they fear losing money; they struggle with how to set value based fees

Too many professional and Business services firms struggle with Value Based Pricing: they fear losing money; they struggle with how to set value based fees

One CPA tossed deliverables and doubled revenue in one year. Would double revenue make a difference to your firm? When professional and business services firms

Congratulations! Your firm has implemented Value Based Pricing starting with Step 1 COMMIT, through Step 2 PREPARE, Step 3 ESTABLISH, and Step 4 TRAIN. Your

The call came one afternoon just after I had completed training to talk about Value Based Pricing, including responding to objections (Step 4). I declared

Adopting Value Based Pricing, which is the only ethical pricing model for services firms, will lead to a complete makeover of the company’s systems and

Once you’ve committed to implementing Value Based Pricing (see Step 1 COMMIT), it’s time to get started. Successfully implementing Value Based Pricing requires phasing it

“How can we get our associates to embrace Value Based Pricing? Everyone is so used to living by the demands of their time sheets.” Three

Do you see your firm’s profit goal a means to build owner wealth, as well as being an indicator of management effectiveness and a premium

Is 2021 the year you’re going to wear your investor hat rather than your owner hat? I hope it will be. You deserve so much

Profit tells you how the company is being managed. It is the definitive measure of a privately owned services or knowledge based company. Is this