Jay P., Founder and CEO of a CPA firm, look puzzled when I asked him how he was reducing threats to his company. This was in the context of a LADRSM assessment we’d undertaken. “Threats?” he asked. “We’re doing great. Revenue up year over year, clients happy, latest technology in place. I don’t think there … Continue reading How Are You Reducing Threats to Your Company?
Tag: clients
How to Pivot to Survive in the Coronavirus Reality
This Catalyst for Growth newsletter is a bit of a departure from our norm of thought-provoking and insightful ideas. We want to show you clearly how we can help your company. Thank you for giving this your attention for a couple of minutes. We are talking frequently with private business owners and hearing the same … Continue reading How to Pivot to Survive in the Coronavirus Reality
Are You Gambling on Prospects or Betting on Clients and Customers?
How do you build healthy relationships with clients? Do you work harder and harder to generate prospects, those initial inquiries about your company’s products and services? After all the content marketing, social media campaigns, networking, SEO and publishing, are you pouring resources into moving prospects through your funnel in the hopes they become customers or … Continue reading Are You Gambling on Prospects or Betting on Clients and Customers?