Who is a perfect fit buyer and do your sales process steps attract them?
The detailed profile of a perfect fit buyer is unique to each company. We believe your perfect fit profile should include these qualities:
- Appreciation of value
- Willingness to spend commensurate to value received
- Committed to change for growth
- Honors the terms of the purchase agreement
You should add and modify these qualities to craft a perfect fit profile that works for your company.
One of the tremendous benefits of privately owned services companies is the freedom to choose your perfect fit. It’s better to be THE ONE for the right buyers than one of many for any buyer.
Author bio: Susan Trivers has helped more than 500 companies enjoy dramatic growth in revenue and profit. She demonstrates her range of expertise through case studies and results at www.susantrivers.com