An idea crystallized for me in a new way following a recent conversation with a business owner. A smart and successful owner of a wholesale business, she decided to open a retail store, only to have very disappointing results during the first 18 months. She told me everything she had done to attract buyers and … Continue reading No, You Don’t Have To! Get Rid of Your Confirmation Bias
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How to Avoid the Three Tangents that are Disguised as Opportunities
Beware! Tangents May Be Disguised as Opportunities Business owners and chief executives are a hardy lot. They get up each day excited to create value that serves their buyers. I’ve been working with them for years and the most successful ones never say ‘never.’ They don’t dismiss new options because that’s not the way they … Continue reading How to Avoid the Three Tangents that are Disguised as Opportunities
