How to Quickly Reverse Flat Revenue and Increase Profits

The biggest cause of flat revenue is lack of market demand. This is painfully true at professional, scientific or technical services companies with 100 or fewer employees. Ouch! You’ve poured yourself—and considerable financial resources—into starting and managing your company, and yet, you’re looking high and low for a customer or client. You Can Quickly Reverse … Continue reading How to Quickly Reverse Flat Revenue and Increase Profits


Flat Revenue is Bad But There is Good News

Flat revenue means your company does have buyers and makes sales. So it’s unlikely that your sales process isn’t working.

What is most likely, as I’ve seen scores of times, is that you can’t imagine new ways of increasing sales to your existing buyers. Giving current buyers imaginative and good reasons to buy will put your revenue on an upward trajectory more quickly and less expensively than any other effort.

I enjoy thinking back to clients from across many industries who fired up their imaginations and put their revenue on an upward climb. Consider a few of their examples.