Cultivate and Nurture Plan

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Cultivate and Nurture
By Susan Trivers

For dramatic revenue growth, the best investment you can make is to Cultivate and Nurture your current buyers.

Why? Consistency, relationships, intimacy. Your current buyers are your most consistent source of high-profit revenue; you have excellent relationships with them; and you know them deeply. So why not increase business with them?

Create a Cultivate and Nurture Plan that reflects the value your company provides to your clients and customers. Showcase your innovation, your ideals and your passion.

A well-designed and faithfully executed Cultivate and Nurture Plan will ensure that your company is top of mind when buyers’ needs arise and also will create demand from your best buyers for even more value from your company.

Cultivate and Nurture Plan 2019

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Susan G. Trivers